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« Bachelor's and Master's programmes in Poland « Universities in Poland

Gdańsk, Poland

WSB Merito University in Gdansk

Marketing and Sales

Marketing i sprzedaż

Bachelor's

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Marketing and Sales at Merito Gdańsk »
Definitions and quotes »

⇑Marketing and Sales at Merito Gdańsk

Language: Polish Studies in Polish

Subject area: economy and administration

Kind of studies: full-time studies, part-time studies

Specialities:

University website: www.merito.pl

⇑Definitions and quotes

Marketing

Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.

Wikipedia

Sales

Sales is activity related to selling or the amount of goods or services sold in a given time period.

Wikipedia

Marketing

I believe we are born with our minds open to wonderful experiences, and only slowly learn to limit ourselves to narrow tastes. We are taught to lose our curiosity by the bludgeon-blows of mass marketing, which brainwash us to see "hits," and discourage exploration.

Roger Ebert in: Jonathan Silverman, ‎Dean Rader (2005), The world is a text, p. 315

Wikiquote

Marketing

Give them quality. That's the best kind of advertising in the world.

Milton Hershey. Interview with Abe Heilman, 1953. Paul Wallace Research Collection, Accession 97004, Box 2, Folder 24; Hershey Community Archives, Hershey, PA, USA.

Wikiquote

Marketing

The future of marketing belongs to honest information, accurate data and clear claims based on truth.

Patrick Dixon Building a Better Business (2005)

Wikiquote

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