Gdańsk, Poland

Sustainability & Business Strategy. Strategic Sustainable Development Management with the Corporate Sustainability Manager Certificate

Sustainability & Business Strategy. Strategiczne zarządzanie zrównoważonym rozwojem z certyfikatem Corporate Sustainability Manager

Table of contents

Sustainability & Business Strategy. Strategic Sustainable Development Management with the Corporate Sustainability Manager Certificate at Merito Gdańsk

Language: Polish Studies in Polish
University website: www.merito.pl/english/gdansk

Definitions and quotes

Business
Business is the activity of making one's living or making money by producing or buying and selling goods or services. Simply put, it is "any activity or enterprise entered into for profit. It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors." The term is also often used colloquially (but not by lawyers or public officials) to refer to a company, but this article will not deal with that sense of the word.
Corporate Sustainability
Corporate sustainability is an approach that creates long-term stakeholder value by implementing a business strategy that considers every dimension of how a business operates in the ethical, social, environmental, cultural, and economic spheres. It also formulates strategies to build a company that fosters longevity through transparency and proper employee development.
Management
Management (or managing) is the administration of an organization, whether it is a business, a not-for-profit organization, or government body. Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees (or of volunteers) to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources. The term "management" may also refer to those people who manage an organization.
Strategy
Strategy (from Greek στρατηγία stratēgia, "art of troop leader; office of general, command, generalship") is a high-level plan to achieve one or more goals under conditions of uncertainty. In the sense of the "art of the general", which included several subsets of skills including "tactics", siegecraft, logistics etc., the term came into use in the 6th century CE in East Roman terminology, and was translated into Western vernacular languages only in the 18th century. From then until the 20th century, the word "strategy" came to denote "a comprehensive way to try to pursue political ends, including the threat or actual use of force, in a dialectic of wills" in a military conflict, in which both adversaries interact.
Sustainability
Sustainability (from 'sustain' and 'ability') is the process of change, in which the exploitation of resources, the direction of investments, the orientation of technological development and institutional change are all in harmony and enhance both current and future potential to meet human needs and aspirations. The organizing principle for sustainability is sustainable development, which includes the following interconnected domains: environment, economic and social. Sub-domains of sustainable development have been considered also: cultural, technological and political. Sustainable development, is the development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Brundtland Report for the World Commission on Environment and Development (1992) introduced the term of sustainable development.
Sustainable Development
Sustainable development is the organizing principle for meeting human development goals while at the same time sustaining the ability of natural systems to provide the natural resources and ecosystem services upon which the economy and society depend. The desired result is a state of society where living conditions and resource use continue to meet human needs without undermining the integrity and stability of the natural system. Sustainable development can be classified as development that meet the needs of the present without compromising the ability of future generations.
Sustainability
What scares me? The way the world is going. People seem to think that development is more important than sustainability.
Ursula Goodenough, Uncommon Knowledge (2005)
Strategy
Implementation, not strategy, is what usually separates winners from losers in most industries, and generally explains the difference between success and failure
Bob Sutton, Strategy Is For Amateurs, Logistics Are For Professionals (2010)
Manager
The man in charge must concern himself with details. If he does not consider them important, neither will his subordinates. Yet “the devil is in the details.” It is hard and monotonous to pay attention to seemingly minor matters. In my work, I probably spend about ninety-nine percent of my time on what others may call petty details. Most managers would rather focus on lofty policy matters. But when the details are ignored, the project fails. No infusion of policy or lofty ideals can then correct the situation.
Hyman G. Rickover (1992) The Rickover Effect

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