Poznań, Poland

Pharmaceutical Market Marketing

Marketing na rynku farmaceutycznym

Table of contents

Pharmaceutical Market Marketing at UMP

Language: Polish Studies in Polish
Subject area: economy and administration
University website: www.ump.edu.pl/en

Definitions and quotes

Market
Market (economics)
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
Market
The collapse of the global marketplace would be a traumatic event with unimaginable consequences. Yet I find it easier to imagine than the continuation of the present regime.
George Soros in Soros on Soros : Staying Ahead of the Curve (1995), p. 194
Market
If the individual were no longer compelled to prove himself on the market, as a free economic subject, the disappearance of this kind of freedom would be one of the greatest achievements of civilization. The technological processes of mechanization and standardization might release individual energy into a yet uncharted realm of freedom beyond necessity. The very structure of human existence would be altered; the individual would be liberated from the work world's imposing upon him alien needs and alien possibilities. The individual would be free to exert autonomy over a life that would be his own.
Herbert Marcuse, One Dimensional Man (1964), p. 2
Marketing
By the way, if anyone here is in advertising or marketing...kill yourself...you're the ruiner of all things good...you are Satan's spawn, filling the world with bile and garbage...kill yourself.
Bill Hicks (1961 - 1994), "Revelations" (1992)
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