Digital Content Production and Marketing
(Cultural Studies)

Production for sale in a market in which the object is to realize the maximum profit is the essential feature of a capitalist world-economy. In such a system production is constantly expanded as long as further production is profitable, and men constantly innovate new ways of producing things that will expand the profit margin.

But if capitalism had built up science as a productive force, the very character of the new mode of production was serving to make capitalism itself unnecessary.

The future of marketing belongs to honest information, accurate data and clear claims based on truth.